Innovation Acceptance

  • Author : Patrick Planing
  • Publsiher : Springer Gabler
  • Release : 17 February 2014
  • ISBN : 3658050047
  • Page : 326 pages
  • Rating : 4/5 from 21 voters

Download or read online book entitled Innovation Acceptance written by Patrick Planing and published by Springer Gabler. This book was released on 17 February 2014 with total page 326 pages. Available in PDF, EPUB and Kindle. Get best books that you want by click Get Book Button and Read as many books as you like. Book Excerpt : Advanced Driver-Assistance Systems (ADAS) provide the opportunity to increase road safety and driving comfort. Reviewing existing empirical work on comparable innovations, Patrick Planing derives potential acceptance constructs, which together with the results of thirty-two semi-structured interviews, have constituted the basis for a survey instrument that was consequently administered to a sample of over 400 participants from the target population. The resulting regression model shows that perceived safety and comfort benefits are most decisive for the acceptance of ADAS, while desire to exert control was found to most strongly support resistance to this technology.

Innovation Acceptance

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Publisher: Springer Gabler
Relase: 2014-02-17
ISBN: 3658050047
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