Multi Channel Strategies for Retail Financial Services

  • Author : Patrick Dahmen
  • Publsiher : Deutscher Universitätsverlag
  • Release : 28 October 2004
  • ISBN : 382448191X
  • Page : 215 pages
  • Rating : 4/5 from 21 voters

Download or read online book entitled Multi Channel Strategies for Retail Financial Services written by Patrick Dahmen and published by Deutscher Universitätsverlag. This book was released on 28 October 2004 with total page 215 pages. Available in PDF, EPUB and Kindle. Get best books that you want by click Get Book Button and Read as many books as you like. Book Excerpt : Patrick Dahmen analyses the internal and external dimensions of multi-channel strategies and develops a management framework for their strategic design and operational implementation. Case studies illustrate the underlying managerial challenges.

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